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What Everybody Ought To Know About Creating Business Presentations

June 29, 2015 - Posted to Writing

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5 Things Every One should know about Creating a Business Presentation

It doesn’t matter if you are an expert in your field or if you are fully confident in the idea or proposal that you are about to reveal, standing in front of a group of people and giving a business presentation can be positively nerve-wracking.  You’ll wonder if you will be able to effectively communicate your thoughts to your audience. You’ll worry that you will be asked questions that you cannot answer, or if you will have technical problems. Fortunately, there’s good news. We have five tips that you can use to make your business presentation interesting, convincing, and informative.


Carefully Select and Invite the Right People

Have you ever sat through a business presentation wondering why you had been asked to attend? Isn’t that frustrating? When you select the people that you would like to attend your presentation, remember that they will be taking time out of their day to do so. On top of this, they may even travel to see your presentation. If they aren’t going to benefit from your presentation, or if they won’t play a role in approving your proposal, it is best to leave them off of the invitation list.

Once you have your list of attendees, it is time to invite them. Here are a few tips on writing a business memo inviting people to attend your presentation:

  • If the recipient does not know you introduce yourself and give your credentials
  • Briefly explain the purpose of the presentation
  • Explain to the individual why their presence is requested
  • Provide details of the date, time and location of the presentation
  • Politely request an RSVP


Let your Audience know what you Expect of Them

Is your purpose to educate your audience? Do you require their approval to go forward on a project? Are you seeking investors or business partners? Remember, if your audience knows their purpose, they will listen with a purpose. This means they are less likely to zone out or become distracted during your presentation.


You can never have too Many Dry Runs

Practice both the verbal part of your presentation over and over again. Ideally, you will be able to give your presentation without having to look at your notes. If you are presenting a video or slide show, incorporate those into your practice runs just as you would while giving your presentation in front of an audience.


Pare things Down

It is very rare for people to complain that a presentation was too short. Brevity is your friend. An anecdote to introduce yourself or to lead into your point is perfectly fine, but make sure the lion’s share of your time spent making the points and delivering the information that your audience needs to hear.


Consider Hiring a Business Consultant

Your presentation is important. Reaching your audience and leaving a good impression is very important to your reputation as a business professional. If you are seeking investors or other forms of “buy-in” from your audience, you certainly don’t want to risk  losing them with a presentation that isn’t up to snuff. A business consultant from can definitely help you out. That’s right! We aren’t just here to write your college research papers! We can also help with your business writing needs!

If you need anything from website content to a few business proposal writing tips, just contact a representative at We will certainly do whatever it takes to meet your needs.

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