The short movie by Phillip Montgomery

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The short film by Phillip Montgomery illustrates the impact of business practices on the existing consumer needs patterns, the industry variations and the role of ICT in companies. Montgomery quotes the young people's expectations and how these expectations should be amended to ensure that the finished product still meets the expectations of previous generations. The film also offers an insight into the business world about 100 years ago and the predicted developments arising from changes in the environment and from the ever evolving needs of young people.

Justification of the Film

The movie shows current business situations and relates it to the role of youths in the in the development of commercial structures. It also shows what are expected of young people in terms of their mode of consumption, and the ideas they are expected to come up with in running businesses. The short film gives an example of youths using modern technology in marketing and sales of products, as well as how youths use modern communication methods to build their individual social relationships.  Modern technology is quite fundamental for the young people since it enables youths to come up with better ideas regarding business management. The movie is, therefore, a good representation of our generation, since these are the exact things that happen in modern business.

Montgomery wrote an inspiring piece of a short movie. For instance, Regeneration has many short displays of how business is carried out in successful business premises, hence leave the viewers with an open-minded approach to business ideas. Therefore, the movie exposes viewers to strategic measures that can improvise the existing businesses for the optimization of profit generation.

Work Cited

Montgomery, Phillip. "#Regeneration." Anonymous Content & Engine 7 Films, narrated by      Ryan Gosling, May 2012,  http://phillipmontgomery.net/ReGENERATION.

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