Hospitality Management

Junior (College 3rd year) ・Management ・MLA

The study of operational and theoretical procedures for planning a hotel's daily operations is known as hospitality management. Another name for it is hotel management. Room division, reception, and restaurant arrangement are some of the lessons that are typically learned in a study. The first step to successfully arranging any event is to take this action. One can choose where they are going and what they want to accomplish by creating objectives and goals. If also ensures that the organizer has a detailed and well thought out plan, to know flaws and to set the amount of time in which event organization should occur. By putting forth a strategy one can be able to budget. Objectives in the planning phase set the tone of the event.

Setting up the date, time, location and topics to be discussed

This involves putting up a physical location and a time in which the event is to be held. By so doing there is the creation of life actualization of the event. By finding a location to hold the event one can do preliminary studies to find out the logistics. Setting a time and date ensures that a person knows how long the seminar will last. A word of caution, do not hold seminars during holiday weeks or strict working hours. A greater attendance will be acquired when the caution is observed.

Prepare all the material required and technical equipment

Find the lighting, the speech equipment, and other requirements according to the needs of the seminar. This also involves printing out invitations and making advertising banners.

Promotional activities

Ensure that in the planning of the date that there are about three to two weeks of promotional activities left out. One needs to spread the word around about the seminar. Promotion can be done through social media, television, and word of mouth. By attracting as many people as is required then the seminar will be a success and it will achieve its goal of passing information.

Confirm and agree on the event agenda

In the planning process, other agendas may come up that will need addressing. Because of this while almost finishing the planning phase it is important to ensure that all the agendas are in order and will have due time to be addressed.

Set up and execution

This is the final stage of the event management program and it usually involves reception of speakers and audience and their settling into the seminar.

Part 2

Planning an event in the local area

Just like all other events, planning an occasion in the local area is not so different. The biggest advantage here is that one knows their audience and the terrain relatively better thus making it easier to make decisions. The local area also allows one to be able to budget easily since they know the market prices of venues and other items that could be required. Logistic and strategizing are easier since it is not a new area that is being delved in.

Create a theme for the event

This will enable people to know what the talk is all about

Formulate a budget

Over budgeting and under budgeting is a planner’s worst nightmare. To counter this a budget should be created. A budget not only creates a financial limit but ensures that all activities are funded economically and effectively.

Setting a date time and place

This will be easy as the terrain is already known and thus finding a venue will not be difficult. Best places to occupy would be in an area that is easily accessible. The date should be set practically to allow enough time for preparation.

Acquisition of required licenses and government permission

Before any event is held, the government and local authority should be notified. Event organizers are encouraged to acquire the necessary government permissions to be able to get security in case of an emergency.

Promotional activities

Such activities include putting up fliers and even via word of mouth. If an exclusive event then the invitation cards are sent out.

Budget of the event

The budget is the estimate of all the financial requirement that a particular activity will take up.

For a local event, the budget will be structured as follows

Venue and equipment

This caters for the physical location of the event and the equipment used. It also engulfs printing costs for such things as invitation cards.

Food and beverages

Caters for all the meals that will be consumed during the event.

Professional fees

Caters for all the people coming in as speakers.

Third-party fees

The third party fees involve payment for items such as licenses and fees for outsourced services such as catering.

Advertising costs

This is the sum total that will be estimated to cater for all promotional decisions and acts undertaken.



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