Dr. Emerson decision to venture into the dental hygiene business

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Dr. Emerson's decision to enter the dental hygiene market suggests that he must also compete with rivals in the same area. Dr. Emerson consulted his office manager after testing the computer system because of the drop in the number of patients in his office, and they found an issue with Jeanine. Therefore, the dental hygienist that Dr. Emerson is expected to fire is Jeanine.

Dr. Emerson was motivated by the strong competition from the two new dentist offices to recruit a professional and trained worker, so Jeanine was brought on board. Jeanine lacks proper workplace etiquette when treating her patients, according to other office workers. Therefore, the patients attended by her do not return to their office again leading to a decline in the number of patients in the long run. Lack of cheerfulness and the ability to show signs of friendliness from Jeanine makes patients complain because she scares them. Patients will go a place where they are warm welcomed and feel encouraged by the medical practitioner.

Also, a dental hygienist should be the role model for the society and patients, but this is contrary to Jeanine as she does not look well groomed at the office. Jeanine does not have time to prepare her hair properly in the morning due to the limited time she had in preparing after jogging. The smell from sweating and the bad looks of the hair make the patients uncomfortable of her services. She also gets tired which in turn makes her unproductive at the workplace.

In conclusion, Dr. Emerson should consider firing Jeanine since the lack of etiquette and discipline at the workplace creates a bad first impression to the patients leading to decrease in patients.

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