Event planners challenges

Junior (College 3rd year) ・Marketing ・MLA ・1 Sources

Event planning is a difficult task that necessitates individual attention for each customer. Since we as event planners cater to a wide spectrum of clientele with varying interests at various events, every gathering presents a unique problem. Weddings, year-end parties, conferences, and many more occasions fall under this category. Despite the differences between these tasks, all events face a similar set of difficulties. Low finances, picking the ideal location, organizing a memorable event, paying attention to every customer detail, and many other issues are some of these challenges.
We occasionally get clients that are on a budget but yet want an amazing event to remember. We are forced to work with their meager budgets to make sure that they are satisfied and happy with the event. Another problem is choosing the right venue as there are clients I have encountered who leave everything to me including the selection (Getz, Donald, and Stephen 49). I am forced to work within the budget and find a location that will suit the client’s needs. Another challenge we face is making sure that we plan a memorable event for our clients be it a wedding or a corporate function. Some clients are very demanding, and they usually want every detail to be adhered to, and they are some of the hardest clients. As a planner, I have to make sure that each of the aspects they demanded is followed in detail to satisfy them and organize an excellent event. Those are some of the challenges that we do face as event planners in the modern day planning and management.

Works Cited

Getz, Donald, and Stephen J. Page. Event studies: Theory, research and policy for planned events. Routledge, 2016. : 45-52

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