Dassault Systèmes in a Company
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Dassault Systèmes
The growths in technology have resulted in the emergence of many firms within the software and hardware industry. The sustainable growth of the sector is vital, therefore, companies operating within the industry must be innovative to survive. Changes within the consumer behaviour and market trends over time, including the developing technology, are a few the critical factors shaping the industry. Dassault Systèmes is one among the best-performing companies in its industry. Through creativity, innovation and brilliant management, the company has recorded sustained growth while remaining a worldwide leader in software solutions. The major aspects of the company, its strategy, strengths, and weaknesses are the many points of concern during this discussion. For efficient analysis, Esker Inc. has been chosen as a benchmark company.
Dassault Systèmes is a software company that was founded in 1977 in France. It was later incorporated into the Dassault Group in 1981. The company has been a global leader in software production aimed at offering solutions to businesses and individual users. With its headquarters in Paris, France, the company has other another campus in Boston, USA, to enable it to meet the worldwide market. Also, the company has 180 offices across all continents in the world. The diverse expansion of business has been necessitated by the extensive range products, innovation and the excellent 3D experience it offers ("3D Design," n.d.).
The firm has maintained its market share and stable growth because of the following reasons. First, the company is committed to offering quality products and services to its consumers. For example, over the period the company has been in operation, it has acquired different products from other companies, combined them with internal ones to produce valuable commodities, which solve customers’ needs. Notably, the replacement of computer-aided design (CAD) by the product lifecycle management (PLM) alongside a change of brand names propelled the company to its position currently. Also, Dassault Systèmes software solutions have been used in all sectors of the economy. Partnership with other organization in the industry, such as IBM, has also been a critical component in its growth ("3D Design," n.d.).
In relation to Esker Inc., which deals with document process automation, Dassault Systèmes has its strengths and weaknesses ("Get to know Esker," n.d.). They can be summarized as follows:
| Strengths | Weaknesses |
| 1.Innovation: the company maintains a high level of innovation compared Esker Inc., which is essential in the technology sector. | 1.Centralization of management: most of the company’s activities are done in France despite having other offices worldwide. |
| 2.Global presence: the company commands a global market with three headquarters in America, Asia, and Europe. | 2.Low public relations: as compared to Esker Inc., Dassault Systèmes marketing and connection with the market is small. |
| 3.A highly-trained and qualified workforce in the company. | |
| 4.Long-term strategy, which is useful in planning. | |
| 5.Brand identity and loyalty: it enjoys a worldwide brand loyalty and following | |
| 6.Partnerships: alliances with sales partners and other players in the |
Conclusion
Dassault Systèmes remains a global leader in the software product and solutions sector. Through innovation and acquisition of essential products from other companies, as well as partnerships with various institutions, the company has been able to register a sustained growth. Although the company has more strengths than weaknesses, it is core to note that the way the management acts towards dealing with the shortcomings and reinforcement of the strengths determines the long run success of the business.
References
3D design & engineering software - Dassault Systèmes®, n.d. [Online] Available at: <https://www.3ds.com/en-uk/> [Accessed Dec. 13 2017]
Get to know Esker, n.d. [Online] Available at: <https://www.esker.com/company/about-esker/> [Accessed Dec. 13 2017]
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